Sasha (Alexandra) Burgansky photo

Sasha (Alexandra) Burgansky

Associate Marketing Director

SourceMedia

Marketing

Location

New York, New York - United States

Industry

Publishing


Bio

Marketing professional with over 15 years of experience with core competencies in integrated and database marketing, event marketing, audience development, strategic partnerships and pricing strategy. Strong understanding of marketing channels, including direct mail, e-mail, paid search, display advertising, social media, mobile, and SEO. Strong leadership skills. Specialties: Database marketing * multi-channel marketing * integrated marketing * segmentation * pricing strategy * event registration systems * partnership building * creativity