Dayton, Ohio - United States
IndustryInformation Services
Bio
I have over 18 years of marketing and management experience. I got my start Hickory Farms where I was in charge of all aspects of managing, marketing and strategy for their 8 e-commerce websites. During my tenure at Hickory Farms, annual online revenues grew from $0 to over $23,000,000. Next, I formed Grider Marketing, Inc. At Grider Marketing, I helped other companies effectively market their websites and drove sales & leads through a variety of online channels. While working for Grider Marketing, I was able to drive over $200,000,000 in online revenues for the companies I worked with. After that, I joined the ACCO Brands e-Commerce Marketing team in charge of SEO, SEM, Email Marketing and affiliate marketing with a focus on new customer acquisition. I worked with the Mead, AT-A-GLANCE, Day-Timer and Day Runner brands. In my current role, I work in the hosting & cloud vertical as a Marketing Manager at Penton. I work on some great properties including HostingCon, the WHIR (Web Hosting Industry Review) and Web Hosting Talk. Specialties: B2B and B2C Marketing Strategy, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Affiliate Marketing, Email Marketing, Project Management, Partnership Marketing, Web Site Usability, Social Media Marketing, Trade Show marketing, E-commerce.