How to Correctly Use Experimentation in PM by Google PM
from Wednesday, May 22, 2019 8:30PM to Wednesday, May 22, 2019 10:30PM
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Event Details
A/B experimentation in Product Management has become a defacto tool to improve user experiences. But paraphrasing Abraham Maslow, it is tempting to treat everything as a nail when the only tool you have is a hammer. This session focuses on best practices of A/B experimentation. In addition, it provides an overview of other tools and techniques that are better suited to solve common problems when building, designing, and optimizing products.Main takeaways:- Common misconceptions and pitfalls in using experimentation- Best practices on using the scientific method for experimentation- Evaluating how other experimentation techniques such as Multi-Armed Bandit and Multivariate Testing can help you solve different types of problems Meet the Speaker: Rubén Lozano Aguilera Rubén Lozano Aguilera is a Product Manager, Google Cloud at Google in Seattle. He has previously worked as a Manager of Sr. Product Managers at Amazon. Rubén became a Product Manager and found that his wide range of skills was a perfect match for a career in product. View the Speaker's LinkedIn Get the FREE Product Book here --Please note:- Tickets sales at the door are from 6:00 - 6:30 PM (if any are still available)- Event entrance and/or seating is based on a first come first serve basis.- Please arrive promptly. Doors lock at 7pm to avoid speaker disruptions.- No refunds unless we have fully canceled the event. Date changes are not included. - For additional info or questions, send an email to [email protected] For last minute questions, send a text to: (206) 496-0660ProductSchool Seattle - REGWSP -->Workshop - PMWSP -->
Product School Seattle
100 S King St #100 Seattle WA USType: Eventbrite